Interest of producers in the Ethical Market Economy (EmE)
A large demand In the EmE a demand exists for goods and services with which consumers want to live while keeping flora and fauna around them healthy, in perfect shape, intact and in balance with the rest of Nature. All will be driven to spend all their money all the time only on goods and services that keep the integrity of Nature.
A permanent demand It will take some time before hundred percent ecological products are readily available. Once this quality has been achieved, consumers will continue to want it. To keep this top quality is in their personal and financial interests.
Medium term interest Ecological goods and services are still relatively scarce. Research has to be done to create them. The amount of research money will be impressive. Spending it will get the economy going in the right direction.
Long term interest By keeping the natural resources in perfect shape to satisfy the demand of the consumer, producers sustain the sound conditions of their own working capital. Ethical base of the economy When they offer wares in EmE producers give an ethical base to the economy. Economy is then no longer defined as the science of sharing limited resources to satisfy unlimited demands but as the science of sharing limited resources to satisfy a maximum of demands.